Check out our iPad article in Smashing Magazine

Today Smashing Magazine published our article, Ten Things To Think About When Designing Your iPad App. Mosey on over to Smashing to check it out — we’re pretty proud.

WeatherBill Site Launched

WeatherBill has just launched our new site design targeted at farmers and insurance agents. Following several rounds of rapid iterative design and Fast Insight user testing, we developed a user experience that educated customers about the unique process for purchasing WeatherBill’s insurance, provided insight into their current risk, and offered a simple yet powerful information architecture.  Here’s what Greg Smirin, WeatherBill’s Vice President of Marketing and Product, had to say about our work:

 “SlicedBread was a dream to work with. They’re smart, creative and took the time to understand what our users really wanted – and needed. The whole WeatherBill team can’t wait to work with them on the next project.”

A few of our favorite features

Doormat drop down menu for WeatherBill products:

Clear infographics that communicate a farmer’s current risk:

Beautiful visual design:

To check out the site for yourself, visit www.weatherbill.com.

Quicken Picks Redesign Launched

Our redesign of the Quicken Picks website has just launched!

Key features of our redesign effort:

• Three step home page for first time users: First time user experience clearly explains the benefits of cash back
• Deal badges: Deals are now presented in a consistent, streamlined manner
• Clean information architecture:  Flattened navigation to present primary store categories on the home page.
• Simple deal flow: Users can now get from the a deal on Quicken Picks to the target site in one click

Here’s our three step design on the home page (it follows a design pattern we’ve blogged about before):

Before our redesign

Here are some screenshots of the site before our redesign to give you a sense of the impact of our work. It’s a bit green and gunky to say the least:

Home page – Logged in

Home page – First time visitor

Feel free to check out the redesign yourself at the www.quickenpicks.com.